|Awarded On||August 16, 2017|
|Title||Mobile Cessation Services for Young Adult Rural, Low-Income, and Spanish-Speaking Smokers|
|Award Mechanism||Tobacco Control and Lung Cancer Screening|
|Institution/Organization||The University of Texas Health Science Center at San Antonio|
|Principal Investigator/Program Director||Amelie Ramirez|
|Cancer Sites||Lung and Bronchus|
Very few efforts to reduce cigarette smoking have been carried out among young adult rural or Spanish-speaking smokers in Texas. There are no cessation services, beyond our own, designed and promoted specifically for young Latino adults, or for Latino and non-Latino young adults in underserved rural counties. Cessation service delivery for all age groups is also sparse in rural counties, where smoking rates are relatively higher than in urban areas.
Smoking cessation before age 35 yields a predicted average gain of 10 years in life expectancy. Both telephone counseling and text-messaging (SMS) applications have been shown to roughly double successful quit rates, with even greater im...